International business management
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International business management SOLVED PAPERS AND GUESS
Product Details: anna university International business management SOLVED PAPERS AND GUESS
Format: BOOK
Pub. Date: NEW EDITION APPLICABLE FOR Current EXAM
Publisher: MEHTA SOLUTIONS
Edition Description: 2018-19
RATING OF BOOK: EXCELLENT
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If you find yourself getting fed up and frustrated with other anna university book solutions now mehta solutions brings top solutions for anna university International business managementBOOK contains previous year solved papers plus faculty important questions and answers specially for anna university .questions and answers are specially design specially for anna university students .
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DBA 7302 International business management
UNIT I INTRODUCTION - International Business –Definition – Internationalizing business-Advantages –factors causing globalization of business- international business
environment – country attractiveness –Political, economic and cultural environment –
Protection Vs liberalization of global business environment.
UNIT II INTERNATIONAL TRADE AND INVESTMENT - Promotion of global business –
the role of GATT/WTO – multilateral trade negotiation and agreements – VIII & IX,
round discussions and agreements – Challenges for global business –global trade and
investment – theories of international trade and theories of international investment –
Need for global competitiveness – Regional trade block – Types – Advantages and
disadvantages – RTBs across the globe – brief history.
UNIT III INTERNATIONAL STRATEGIC MANAGEMENT - Strategic compulsions-Standardization Vs Differentiation – Strategic options – Global portfolio management-global entry strategy – different forms of international business – advantages-organizational issues of international business – organizational structures – controlling
of international business – approaches to control – performance of global business-performance evaluation system.
UNIT IV PRODUCTION, MARKETING, FINANCIAL AND HUMAN RESOURCE
MANAGEMENT OF GLOBAL BUSINESS - Global production –Location –scale of
operations- cost of production – Make or Buy decisions – global supply chain issues –
Quality considerations- Globalization of markets, marketing strategy – Challenges in
product development , pricing, production and channel management - Investment
decisions – economic- Political risk – sources of fund- exchange –rate risk and
management – strategic orientation – selection of expatriate managers- Training and
development – compensation.
UNIT V CONFLICT MANAGEMENT AND ETHICS IN INTERNATIONAL BUSINESS
MANAGEMENT - Disadvantages of international business – Conflict in international
business- Sources and types of conflict – Conflict resolutions – Negotiation – the role of
international agencies –Ethical issues in international business – Ethical decision-making
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