Rural Marketing
Price:
Rs340
Rural Marketing SOLVED PAPERS AND GUESS
Product Details: Bharathiar University Rural Marketing SOLVED PAPERS AND GUESS
Format: BOOK
Pub. Date: NEW EDITION APPLICABLE FOR Current EXAM
Publisher: MEHTA SOLUTIONS
Edition Description: 2018-19
RATING OF BOOK: EXCELLENT
ABOUT THE BOOK
FROM THE PUBLISHER
If you find yourself getting fed up and frustrated with other Bharathiar University book solutions now mehta solutions brings top solutions for Bharathiar University. this Rural Marketing book contains previous year solved papers plus faculty important questions and answers specially for Bharathiar University .questions and answers are specially design specially for Bharathiar University students .
Please note: All products sold on mbabooksindia.com are brand new and 100% genuine
- Case studies solved
- New addition fully solved
- last 5 years solved papers with current year plus guess
FULLY SOLVED BOOK LASY 5 YEARS PAPERS SOLVED PLUS GUESS
RURAL MARKETING
Unit-IRural Economy – Policy Interventions, Reforms Diagnosis Challenges to Indian Marketer.
Unit-II
Rural Marketing – Introduction, Nature and Attractiveness, Rural vs. Urban Marketing.
Unit-III
Selecting and Attracting Markets – Introduction Segmentation – Concept, Degree, Guidelines and Bases, Targeting and Positioning.
Unit-IV
Product Strategy – Introduction, Classification, Significance, Scope. Product Mix, Competitive Product Strategies. Pricing Strategy – Introduction, Concepts, Significance, Objectives policy.
Unit-V
Promotion Strategy – Introduction, Exploring, Target Audience, Designing, Comparison Distribution Strategy – Introduction, Channels Old, New, Pragmatic, Approaches Covering Strategy.
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