MBA 204 INTERNATIONAL BUSINESS

INTERNATIONAL BUSINESS
Paper code: MBA 204
External Marks: 80
Internal Marks: 20
Time: 3 Hr
Instructions for External Examiner: The question paper shall be divided in two sections. Section ‘A’ shall
comprise of eight short answer type questions from whole of the syllabus carrying two marks each, which shall be compulsory. Answer to each question should not exceed 50 words normally. Section ‘B’ shall comprise 8 questions (2 questions from each unit). The students will be required to attempt four questions selecting one question from each unit. All questions will carry equal marks.
Unit-I
Recent global trends in international trade and finance; dimensions and modes of IB; structure of IB environment; risk in IB; motives for internationalization of firms; organizational structure for IB; world trading system and impact of WTO; exchange rate systems; global financial system; barriers to IB; international business information and communication.
Unit-II
Foreign market entry strategies; country evaluation and selection; factors affecting foreign investment decisions;
impact of FDI on home and host countries; types and motives for foreign collaboration; control mechanisms in IB.
Unit-III
Decisions concerning global manufacturing and material management; outsourcing factors; managing global supply chains; product and branding decisions; managing distribution channels; international promotion mix and pricing decisions; counter trade practices; mechanism of international trade transactions.
Unit-IV
Harmonizing accounting difference across countries; currency translation methods for consolidating financial
statements; the LESSARD-LORANGE Model; cross cultural challenges in IB; international staffing decisions;
compensation and performance appraisal of expatriate staff; ethical dilemmas and social responsibility issues.
Case discussion is compulsory at the end of every unit.